When brainstorming ideas for Leo’s birth announcement, the obvious solution was ultimately the right solution. Leo was indeed a lion, a small fighter born early into this world, and the pride of his parents. The client’s unbridled jubilation lead us to select a bright, optimistic colour palette and a clever illustration, paired with a tangible twist of a tail. Reverse-pressed on double-thick Crane Lettra stock by the marvellous team at Studio on Fire, we matched the production values of with co-ordinating Pantone yellow envelopes. For more information, please visit the full Project description here.