Projects

Leigha Graf

Location:Red Deer, Alberta
Services:Brand Identity + Brand Collateral

Leigha Graf is a portrait photographer, located in Red Deer, Alberta. Her work is evocative and moody, and always interesting.

Concept
Leigha needed to elevate her brand, both for personal satisfaction and to continue to attract a sophisticated clientele.

Solution
Our goal was to project a feeling of luxury. Leigha's clients needed to feel that they would be receiving quality service and products, and a deep sense of satisfaction. Our design solution was modelled after high-end beauty products, incorporating a simple palette of black and gold, culminating in the production of letterpress business cards and photo envelopes, both pressed gently with a sparkling gold foil.

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